We ❤️ Our Clients!

Since 2016, Pitch Lab has helped B2B companies improve their sales results through our customized consulting and training programs.

Our clients see increased revenue, higher win rates, and improved accountability within their sales cultures after partnering with us.

CEOs choose Pitch Lab because we deliver concrete outcomes like:

  • 67% annual revenue growth

  • 110% increased deal size

  • 75% reduction in new sales hire ramp up time

  • 200% improved client retention

Want to learn more? Click on the tiles below to read more about the outcomes achieved by our past and current clients across industries like technology, marketing, healthcare, and manufacturing:


Want to learn more about how we can help your team? Let’s chat!

Does the World Need Fewer Sales Managers Now? The Real ROI of AI in Sales

Does the World Need Fewer Sales Managers Now? The Real ROI of AI in Sales

Finding good sales managers is a huge pain in the a$$.

What if you didn't have to hire as many of them?

Let me explain…

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How This Pharma Distributor Plans 10x Growth Without Hiring 10x More Sales Managers

How This Pharma Distributor Plans 10x Growth Without Hiring 10x More Sales Managers

“What if we could 10× revenue without 10× our manager headcount?”

That's the question one pharmaceutical distributor asked heading into 2026.

And it's why they brought in Pitch Lab to help connect the vision to an AI tech stack that would make it real.

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Watch This Comedian Crash a Pitch Competition!

Watch This Comedian Crash a Pitch Competition!

Ever wondered what would happen if a stand-up comedian crashed a serious pitch competition posing as a founder?

Recently in Boulder, CO, Pitch Lab had the opportunity to do just that at the NextCycle Colorado Pitch Competition.

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How to Structure a Stellar First Meeting in B2B Sales

How to Structure a Stellar First Meeting in B2B Sales

A salesperson recently came up to me after a training session and asked, “What does a perfect first sales meeting look like?”

While the word perfect is both subjective and elusive, this is the basic framework I gave her to ensure a great first meeting.

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Why Roleplaying is a Waste of Time (and What Comedy Can Teach You About Real Sales Practice)

Why Roleplaying is a Waste of Time (and What Comedy Can Teach You About Real Sales Practice)

Your salespeople hate roleplaying.

You know this. I know this.

But here's the thing: your team still needs practice. They just don't need fake practice.

During my time as a stand-up comedian, I learned something crucial about getting better at anything that requires real-world performance.

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